Outreach Program in Full Swing at Penn State

With the EcoCAR Final Competition just a few short months away, there is no shortage of work to be done. While the engineers were busy making final preparations for emissions testing at the Environmental Protection Agency’s National Vehicle and Fuel Emissions Laboratory, the Penn State outreach team has its own goals to accomplish.

Under the leadership of Penn State’s outreach coordinator, Allison Lilly, outreach team members are constantly brainstorming, planning and implementing events to promote advanced vehicle technologies. Each week there are events on campus, at local schools and in the community that present the opportunity to talk with people ranging from young children to state and federal officials.

Members have also heavily utilized social media and the team website as tools for two-way communication with community leaders and the general public. In addition to that feedback, the outreach team performed market research, which provides invaluable insights into consumers’ views of the automotive industry “going green.”

The Penn State outreach team will push themselves to finish strong during the remaining weeks of the competition. Even though there’s a shortage of time, there’s no shortage of opportunities—at least not for the dedicated members of Penn State EcoCAR.

Check out the video below to see local middle schoolers enjoying a visit from the team!

http://www.youtube.com/watch?v=r3LG1O954LA

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