Virginia Tech and Freescale Conduct a Partnership

The automotive industry has always been on the cutting edge of advanced user interface technology. Virginia Tech’s Hybrid Electric Vehicle Team is working to create an intuitive center stack display for their re-engineered 2013 Chevy Malibu. This wouldn’t be possible without the help of Freescale Semiconductor.

Freescale is a global leader in embedded processing solutions and a platinum-level sponsor of EcoCAR 2: Plugging In to the Future. They have generously donated a new i.MX 6 Sabre processor board. HEVT is using this board a hardware platform to design and implement its custom-designed center stack display.

“Our user interface is designed to give the driver complete and easy access to the amenities in the cabin of the car,” said center stack team leader Xingjian Ma. “The Freescale processor can render both 2D and 3D interfaces, but we have chosen to make an intuitive 2D design to look clean and not distract the driver.”

Freescale has been involved in Advanced Vehicle Technology Competitions since the 1990s. They value the partnership and feedback received from the participating students over the years.

“Virginia Tech has really been on the leading edge of designing this reconfigurable center stack under Linux,” said Freescale field engineer John Cotner. “I’ve really enjoyed the opportunity to come to Blacksburg and work hands on with Virginia Tech.”

The following video details John’s visit to Blacksburg and Freescale’s sponsorship of EcoCAR 2. Enjoy!